I take part in lots of discussion groups where we banter about how to fix the economic issues that most nations are facing. We all feel the need to become passionate and rally around some cause, but the problem is we can’t find a valid cause to rally around. The Occupy Wall Street movement is a great example. We say the greedy 1% are the problem, but we’re unable to specify what we want these greedy people to do differently. To be honest, I haven’t heard any feasible ideas about how to fix the situation, except those that have us thinking totally differently.
Where is the Culprit?
Historically we’ve rallied around a common culprit. We’ve seen lots of leaders use this tactic, such as one of my favorite business leaders, Herb Kelleher, former CEO of Southwest Airlines. He knew the power of emotional energy in an organization. During his tenure, the airline had to fight the State of Texas, as well as other airlines, for the right to fly, and Kelleher used these battles to evoke the emotions of employees. He shared the details of unfair competitive practices and airports that wouldn’t let them land to make Southwest feel like the good guys that deserved to win. He knew that when you evoke the emotional energy of the people and have it intently focused on the success of the organization, you’re poised to win.
So it seems we need a culprit that will make us feel like the good guys who deserve to win. Communism was great for that. Terrorism was promising, but it’s hard to point to the people at fault. So who is it? The popular culprit has become the greedy 1%, but the problem with them is that they’re really just like the rest of us. Let’s not kid ourselves: the vast majority of the 99% would emulate the 1% if they could. Or maybe the over-bloated government is the culprit. But the problem with that is we’re the ones making it grow by dictating the need for more laws (and hence more bureaucrats) to ensure that we’re treating each other right. The farce is that a government is incapable of doing this…only we ourselves can do it. So the 1% and 99% are really the same, and the government is just our misguided vehicle. Where is the culprit?
Rallying the Spirit
I don’t see a way to divide us and make someone the culprit. If that’s so, then what do we have that we can rally around? Here it is: the very fact that there is no way to divide us.
We are all inter-connected, so let’s live that way and prosper. Scientific research is proving that we are all connected. Evidence abounds of our ability to share thoughts, feelings, and even memories through non-physical connections. Business research is showing that profits are increased when business acts for the greater good. Corporate social performance is tightly linked to financial performance.
It’s very telling that the youngest generation in the workforce, the Millenials, says they’re inspired by working for the good of society. When a group is inspired, their positive emotional energy increases
their creativity, innovation, and cognitive ability. We could use a lot more of that right now. Plus, if we treat each other right, we won’t need to keep building a huge government that attempts (and fails) to do it for us.
Recognizing our inter-connectivity and treating each other accordingly can solve lots of our issues. If we can’t get inspired by this, what else can inspire us?



About the Author
Jackie Barretta is a writer, speaker and business consultant on creating the most effective group energy. She uses quantum physics and business research to explore the correlation between the science of consciousness and patterns in the business world, to develop theories about the effects of group consciousness. She has had a 28-year award winning career as a C-level Fortune 500 executive and Big Four consulting firm professional.